Inscape Collective

Inscape is a collective opening up shop in Mid-Town at 201 7th Street, the former home of the Just Goods fair trade store in Rockford, Illinois. 

This collective is a gathering of artists, artisans, activists, musicians, and program facilitators—connecting people of diverse backgrounds.

With initial backing from Rockford Rotary,Habitat for Humanity, and Rockford Area Arts Council, Inscape is a retail and programming collaborative comprised (in part) of

Initial Thought

A Black female-owned, Rockford-based customization business run by Rachel Rainey and Melissa Simmons

and Jhoole

The Mid-Town location is strategic to our mission—to provide economic, creative, and self-actualization opportunities to people of all backgrounds from throughout the greater Rockford community.

Our innovative retail space will be complemented by a wide array of meaningful programs in the community room including art, music, dance, exercise, and educational programs.

Inscape Collective will add a new dimension to Jhoole! We will be able to increase support to the Jhoole women in our Maheshwar-based cooperative through product sales while simultaneously raising funds to support empowerment in the Rockford community. This unique collaboration based on solidarity and intercultural connection bridges Rockford and Maheshwar, uplifting individuals and impacting communities. 

We are planning a number of events, pop-up shops, and programs over the next few months as well as a grand opening in Spring 2022. Keep updated on our Inscape Collective facebook page. We would love for you to get involved! For more info contact: Dr. Shiraz Tata at or Dr. Ruth Jackson at